“Color is an equalizing lens through which we experience our natural and digital realities and this is particularly true for Living Coral,” says Leatrice Eiseman, executive director of the Pantone Color Institute. “With consumers craving human interaction and social connection, the humanizing and heartening qualities displayed by the convivial Pantone Living Coral hit a responsive chord.”
Part of the reason for the color choice is to reflect on the fact that we get energy from nature. With a nod toward coral reefs, which are a source of sustenance and shelter to sea life, Pantone feels the vibrant yet mellow PANTONE 16-1546 Living Coral embraces us with warmth and nourishment to provide comfort and buoyancy in our continually shifting environment.
Coral is nothing new to the wedding world and we suspect that many people will continue to use it as an iconic pop of color in their decorations, gowns and desserts!